Privacy Policy


Your privacy is important to us! Everyone at Bike Hire Direct (“We” and “Us”) is committed to respecting and protecting your privacy.

This privacy policy sets out how We use and protect any information that you give to Bike Hire Direct.

This privacy policy follows the official guidelines under the ‘General Data Protection Regulation (GDPR) (EU) 2016/679’. For more information on the GDPR click here.


What information do We collect, why do We collect it and how will We use your data?

The information We collect, why We collect it and what We use it for will depend on who you are.

We only store or process data which you have given directly to Us and which We need to run our business.

In general, We require information to understand your needs, fulfil your requests, provide you with a better service, and in particular for the following, but not limited to, reasons:

How: In all cases, the information will be collected dependent on how you choose to contact Us. This may be by a website contact form, email, telephone or in person.

In all instances We may also use the information for the following purposes:


How We store your personal data – Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, We have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information We collect online.

For administrative purposes We may keep a record of any electronic correspondence between you and Us such as, but not limited to, emails and contact form information.

We store your information on our systems in order to fulfil and manage your request such as, but not limited to, Booking Confirmation forms, holiday accommodation owner records and recruitment records.

We may also store personal data in paper format such as, but not limited to, Booking Confirmation forms and signed bike hire Terms & Conditions.

Your electronic data is stored on secure online systems. To the best of our knowledge our system providers are GDPR (EU) or Privacy Shield (USA) compliant. The data that We collect from you may be transferred to, processed or stored at, a destination outside the European Economic Area (EEA). By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your information is treated securely and in accordance with this privacy policy.

The systems, and the reason We use them, include:

We will take all reasonable steps to safeguard your personal data and to ensure its security on our systems. However, the internet is not 100% secure and for this reason We cannot guarantee the security of any personal data which is transferred over the internet or email.


How long will We store your information?

Your information may be stored as archives for record-keeping and back-up purposes only. Examples of this could be, but not limited to, Booking Confirmation Forms and Receipts.

We may need to keep your personal details until up to 5 years after We cease doing business with you for tax, insurance and auditing purposes.

Any financial information you provide to Us in order to fulfil your bike hire booking will be held securely and then deleted, if electronically provided, or, destroyed if paper based, once your bike hire contract is complete.


Who do we share your date with?

We do not sell, rent or lease your personal information!

Your information will only be used within the Bike Hire Direct network for the purposes for which it was originally supplied. For example, but not limited to:

We reserve the right to share your personal data with other third parties if required for legal or statutory reasons or in order to enforce or apply our terms and conditions of hire. For example, in the case of an insurance claim, a tax audit, or to prevent fraud.


Your rights under the GDPR

The GDPR provides you, as an individual, a number of rights. We firmly believe in your rights and will support you in obtaining these rights as part of our service to you:

To discuss any of the above rights or to action any of the above rights with regards to Bike Hire Direct please contact Us on

Please note that We may need to retain certain information for recordkeeping purposes, to complete transactions or when required by law.


Cookie Policy

A cookie is a small data file which is used to store information on a users computer. Cookies may be session cookies, which expire when you close your browser, and persistent cookies, which stay on your browser until deleted.

Cookies may be used to obtain information about how you use a website, help to improve a website and to deliver a better and more personalised service.

If you register with Us or if you continue to use our site, you agree to our use of cookies. Some of the cookies We use are essential for the site to operate.

We use simple marketing tools which use cookies to help Us create a better user experience for people visiting our site. These tools allow Us to look at data such as what pages are visited and clicks on links to help Us operate our website more effectively. However your personally identifiable information is not used by these tools.

We use the following 3rd party service providers for this purpose who have their own Privacy Policies in place:

You can control, amend and remove the cookies on your computer at any time simply by visiting your browser settings. However, please note that some website will not work in the same way if you disable all cookies.


Web server logs and security

When you visit the Bike Hire Direct website, information about your device, operating system, browser and your IP address are automatically saved in log files.

The log files may be used for a variety of purposes including, but not limited to, administrative purposes, to provide statistical data about our users browsing actions, to help keep the website secure and help to diagnose any problems that might arise when visitors use the website.

The log files do not identify individuals information.


Links to other sites

We provide links to third party web sites, such as links to official Tourist Offices websites, on our website. These links are placed on the website to provide useful, relevant information.

However, the websites We link to are not under our control and We cannot accept responsibility or liability for any information found on these websites or the actions of the organisations that control these websites.

We strongly suggest you read each sites specific Privacy Policy before sharing your personal information with it.


Changes to our privacy policy

We aim to keep this Privacy Policy under regular review and any future updates will be posted on this page. This Privacy Policy was last updated on 23rd May 2018.


Contact us

We welcome any comments, questions or requests relating to this Privacy Policy or about the information We hold about you… please email

Privacy Policy
© 2018 Bike Hire Direct